Motorsport News International
F1: Korean Air to sponsor Tyrrell Yamaha
Nokia F1
Nokia Tyrrell Yamaha
For immediate release: 29 June 1995
Korean Air Joins Nokia Tyrrell Yamaha
The Nokia Tyrrell Yamaha team is pleased to announce today the support of a
major new international partner, Korean Air. The association between the
team and Korean Air has come to fruition following the unfortunate demise of
the Simtek Formula One team, who recently went into administrative
receivership.
Recognizing the promotional opportunities and marketing benefits that
Formula One can provide, Korean Air were the first ever Korean company to
enter Formula One.
Last year, Korean Air celebrated its 25th anniversary since its
privatization in 1969. In a relatively short space of time, Korean Air has
achieved world class status in the airline industry. Korean Air ranked third
largest amongst the world's international airlines in terms of cargo
operation and 14th in the passenger transportation according to IATA
(International Air Transport Association). The airline now operates 100 of
the world's most advanced aircraft, including 37 Boeing 747's and is flying
to 71 cities in 28 countries worldwide including 8 cities in Europe.
Said Bob Tyrrell, Managing Director - Commercial, of the Tyrrell
Racing Organization: "The continuance of Korean Air's participation
with the FIA Formula One World Championship underlines the values and
opportunities of Formula One to international corporations. Korean
Air's agreement with us adds substantially to the global profile of our
sponsors and partners. We all look enormously to working together and to
collective success in the future."
All information courtesy of MNI - Motorsport News International
This archive is made possible by the support of Software Metrics Inc.